Mario For PM?

By Shaun Hatton - November 16th, 2007


As much as we love video games here at Toronto Thumbs, we have to admit it’s pretty sad when a video game character is more recognized than the person that’s running the country.

A recent survey conducted by Harper/Decima has found that more Canadians recognize Super Mario over their own Prime Minister, Steven Harper. This even include’s Harper’s own riding of Calgary Southwest, where Mario was more recognizable by a margin of 47 versus 41 per cent.

Among women across Canada, Mario was recognized 66 per cent of the time, as opposed to Harper at 63.

Overall, however, the PM still received the same amount of recognition as the plumber, with 70 per cent of all those surveyed being able to identify both Harper and Mario. The poll was conducted from October 11 to October 16 via random mall intercepts in Vancouver, Calgary, Toronto, Montreal, and Halifax.

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