By Ricky Lima - January 23rd, 2012

Ricky Lima recently came back from an event called GameON Finance, a business-oriented forum for the games industry hosted by Interactive Ontario. Here, he attended various talks and spoke to a number of people. One of those people was Nathan Vella, president of Capybara Games (Critter Crunch, Superbrothers: Sword & Sworcery EP).
Creativity and business don’t normally see eye to eye. They are like two roommates who tolerate each other because they need each other to pay the rent. Creativity would like to have its friends come over to hang out; maybe crash on its couch after a loud night of Smash Brothers. On the other hand, business lays in his bed trying to sleep because he has to be up in the morning. No matter what, business and creativity will be linked together forever in this industry because one can not live with the other. There is no project that doesn’t need some kind of business model and there is no business that doesn’t need creative and innovative thinking.
This past week Interactive Ontario hosted a conference on game financing. There were multiple panels about how to make money or find investment within the game industry. It was very intriguing to hear but a lot of the opinions were of business people. I wanted to get a different perspective on the days ideas so I chatted with Nathan Vella (president of Capybara Games) about his views on the business side of games.
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